Your marketing team needs can shift suddenly and unexpectedly. A marketing executive’s departure may leave you facing a four-month stall-out until a replacement is brought in. Or you may need a vice president of strategic planning, but only during your planning cycle. Or a senior marketing officer takes maternity leave.

Whatever your situation, we can provide senior-level, interim executive expertise to keep you moving forward. We will come in, sustain your momentum, and make a clean transition back when you are ready.
 

Do you need someone who can manage a product launch on an outsourced basis, becoming a virtual member of your team? Do you have a longer-term campaign or program, but no one in-house with the time to manage it? If so, you can turn to us for the marketing expertise and experience to deliver the results you’re looking for.
 

We understand from experience the type of marketing staff B2B companies need, and we have years of experience defining marketing positions and recruiting high-performing members to fill them. We have a nuanced understanding of the specific requirements of marketing roles. We can bring you a level of precision that you’re unlikely to find with a generalist recruiter who’s spread thin across finance, engineering, IT and a host of other searches.

The talent you bring into your company is probably your single greatest asset and source of long-term competitive advantage. If you want the best marketing team possible, let us help you build it.
 

We work with companies and with individual marketers on career and skill development. If you are like most B2B companies, you cannot afford to have years worth of experience walk out the door. We can augment the specialized company and industry knowledge that your marketing staff members have by working closely with them to further develop their marketing expertise.

For individual marketing professionals, we serve as a seasoned resource for career advising and the network building that is essential to advancing your career. We can meet with you privately, on a regular or periodic basis, to help you get the greatest return from your marketing career and to help you advance it at an appropriate pace.
 

Whatever the size of your marketing team, you may find gaps in its abilities. We can support them with customized training to enhance their understanding and skills. Among our customized workshops are marketing planning, voice of the customer, customer-centered product marketing, financial management for product marketers, B2B brand management, competitive strategy, and customer value modeling. A range of other programs can be developed to meet your specific needs.
 

Do you need help finding a new agency? If so, let us help you develop your RFP and find the best marketing service providers available to execute your program. Whether you need online marketing, advertising, or PR support, we can help ensure that you won’t retain an agency that leaves you at a competitive disadvantage. Don't let your competition beat you to the best talent with the best ideas. We can assist you in assembling an extended marketing team that can out-market your competitors.
 

You've just acquired a company or perhaps even been acquired. What next? How do you ensure that the acquisition delivers value to investors? We can help you bring together disparate marketing teams and personalities to ensure that you have the right sized marketing organization, with the right talent in the right places.